JOIN US
FOR THE EXCLUSIVE
ONLINE SESSIONS
16 - 17 OCT 2023 | FREE COURSES
BOOK YOUR ONLINE SESSIONS NOW
TO GAIN ACTIONABLE insights INTO CHINA IN 2024
From Likes to Legacy:
3 Tactics for Long-term Brand Building in China's Social Commerce Landscape
Tom Nixon
Co-founder of Qumin
How to launch a business in China in 2023/2024
Kristina Koehler
Head of Business Advisory, Woodburn Global
Optimizing Xiaohongshu Content with Consumer Segmentation
Ray Veras
Managing Director of PJdaren
PLANNING FOR YOUR CHINA SOCIAL COMMERCE STRATEGY FOR 2024 AMIDST THE CHANGE IN CHINA'S SOCIAL COMMERCE LANDSCAPE
Sarah Yam
Co-founder of
Red Digital Lab
A BRAND’S GUIDE TO CHINESE GIFTING HABITS
Matthieu David
CEO of Daxue Consulting
Modern Luxury Unveiled: Top 3 Trends Engaging the Chinese Consumer with Elevated Brand Experiences
Lihuan Chuo
Director of Strategy, Experience & Innovation, MADJOR
Consumer centricity in action
Sandrine Zerbib
President of Baozun Brand Management
Data-Driven Retail in the Social Commerce Era with Marketing Automation & WeCom
Douglas Song
Head of Strategy & Consulting at IT Consultis
Hands-on guide to social commerce targeting Gen Z
Miro Li
Founder of Double V Consulting
Driving Brand Awareness on Xiaohongshu: Working with Influencers & Creating Content for Your Brand Account
Olivia Plotnick
Founder of Wai Social
3 Trends Shaping the Digitalization of China’s Luxury Industry
Sophie Coulon
Managing Partner of VO2 Asia Pacific
Cross-cultural Commerce: The Impact Of Mediation. 5 secrets of business mediation in cross-cultural commerce
Alberto Antinucci
China Business Strategist of ANTINUCCI
Unlocking Brand Insights with AI: A Deep Dive into Data Analytics
Jenny Chen
Co-founder of WalktheChat
READY TO JOIN US OFFLINE?
WE ARE IN SHANGHAI ON 18 OCT
WHO IS the DIGITAL+ SUMMIT FOR?
The DIGITAL+ SUMMIT 2023 is tailored for China-focused digital leaders, which primarily focuses on B2C spaces, with sessions directed at B2B cases too. Don’t miss it if these applies to you:
1
BRAND MARKETING AND
COMMERCIAL TEAMS
2
TECH GIANTS AND SOCIAL
MEDIA PLATFORM TEAMS
Connect with brands, fellow
experts, and participate in
collaborative learning
experiences.
3
CONSULTANCY AND
AGENCY LEADERS
Gain valuable insights and
networking opportunities to
enhance your consultancy or
agency services.
WHY JOIN US?
YOU ARE LOOKING TO:
UNDERSTAND EVOLVING CHINESE CONSUMERS
Striving to grasp the evolving demands and behaviors of Chinese customers in the past three years.
LEARN FROM TOP CASES & INDUSTRY BEST PRACTICES
Exploring up-to-date case studies and industry-leading approaches to establish a customer-centric, personalized journey in China.
EXPLORE HOW TO SELL MORE IN CHINA IN 2023/24
Searching for effective strategies to enhance ecommerce sales in China throughout 2023.
TWEAK YOUR CHINA MARKETING MACHINE FOR BETTER RESULTS
Seeking insights on implementing impactful digital marketing strategies specifically tailored for the Chinese market in 2023/24.
BUILD A MORE EFFECTIVE CRM
Looking for expert guidance on establishing a successful CRM system in China in 2023.
STAY ON TOP OF RELEVANT TECH TRENDS IMPACTING YOUR WORK
Curious about the practical implementations of AI, XR, and OMO in real-world scenarios within the Chinese context in 2023.
THE MAIN THEMES OF THE EVENT
1
DEVELOPING CUSTOMER CENTRICITY
2
IMPLEMENTING EMERGING TECHNOLOGIES
3
FORESIGHTING THE FUTURE OF RETAIL
The format of DIGITAL+ SUMMIT 2023 offers a diverse range of elements, including keynote speeches, panel discussions,
technology showcases, networking opportunities, and book signings by esteemed speakers and intellectuals.